Growing up, just like the rest, I had a fair share of traumatic experiences about pimple breakage, rough dark skin. I can still recall my Tita from Abu Dhabi, UAE to send me Nivea products to address my skin concerns since the product can only be purchased from a few stores selling imported goods that time. And the price was so high, mind you.
Me, at present time.
When an invitation came my way last Saturday, June 25, to join this country's most credible lifestyle and beauty bloggers in an event that will give today's generation of active women a fun and creative way to check the firmness of their skin by the world’s no.1 skin care brand - NIVEA, without a blink of an eye, I obliged.
The event dubbed as NIVEA Skin Firmness Check was held at SM Megamall Fashion Hall and was graced by the brand's influencers led by Kapuso sexy star Kim Domingo and Kapamilya host Gretchen Ho who said that you can never be young or old enough to worry about taking good care of your skin. As age kicks in, as early as our 20s, our skin starts to lose its firmness, making today the best time to start caring for our skin, to keep it firmer for longer.
Throughout the day, guests were treated to a fun way of checking the firmness of their skin through a bungee trampoline, outfitted with high-speed cameras to capture how the skin moves as they jump. Using a motion-tracking technology, guests were shown a creative visualization of the skin’s movement to illustrate the firmness of the skin – the less movement, the firmer the skin is.
Throughout the day, guests were treated to a fun way of checking the firmness of their skin through a bungee trampoline, outfitted with high-speed cameras to capture how the skin moves as they jump. Using a motion-tracking technology, guests were shown a creative visualization of the skin’s movement to illustrate the firmness of the skin – the less movement, the firmer the skin is.
Jamie Sanico, Senior Brand Manager of NIVEA Body, said: “Our skin starts losing firmness at age 20, and so NIVEA thought of this creative way to engage younger women and help them realize the need to start achieving and maintaining the skin’s best years. By letting our consumers know about the possible factors and habits that may affect their skin, we are giving them the chance to start achieving their skin’s best years.”
To further educate women on skin firmness, guests were made to assess their lifestyle through the NIVEA Skin Firmness Habit Check that revealed the habits that influence the skin’s firmness – from lack of sleep, not enough water intake, exposure to UV rays and pollution, smoking and many other factors. Talk about being every woman’s best skin care partner!
It was truly a wonderful event that firmed-up NIVEA’s position as the best skin care in achieving skin’s best years. The NIVEA white and firm range, which includes the NIVEA Extra White Firming Body Serum SPF33 provides not just fairer but firmer and smoother skin too. Extra White Firming Body Serum SPF33, with its light and non-sticky formula, contains 95% pure Vitamin C to provide radiant and fairer skin tone and firming ingredient Q10 that helps firm skin and restore its elasticity. The amazing result? Noticeably more radiant, whiter, smoother and firmer skin in just 14 days.
For more information, visit NIVEA.ph and facebook.com/NIVEAPhilippines or you may follow @NIVEAPhils on Twitter and Instagram.
To further educate women on skin firmness, guests were made to assess their lifestyle through the NIVEA Skin Firmness Habit Check that revealed the habits that influence the skin’s firmness – from lack of sleep, not enough water intake, exposure to UV rays and pollution, smoking and many other factors. Talk about being every woman’s best skin care partner!
It was truly a wonderful event that firmed-up NIVEA’s position as the best skin care in achieving skin’s best years. The NIVEA white and firm range, which includes the NIVEA Extra White Firming Body Serum SPF33 provides not just fairer but firmer and smoother skin too. Extra White Firming Body Serum SPF33, with its light and non-sticky formula, contains 95% pure Vitamin C to provide radiant and fairer skin tone and firming ingredient Q10 that helps firm skin and restore its elasticity. The amazing result? Noticeably more radiant, whiter, smoother and firmer skin in just 14 days.
For more information, visit NIVEA.ph and facebook.com/NIVEAPhilippines or you may follow @NIVEAPhils on Twitter and Instagram.
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